In a ramp style walkway, this will be the first time where the models’ looks are gauged on their Hair, rather than their clothing:
- Corporate/ Branded shows to take place all day which will include all corporate, MNC’s and brands. Creative Make-up shows will be held in the evening focusing on salons, and hair stylists.
- Concepts will be presented to a Jury as they will be decision makers.
- Hair salons across Pakistan will showcase their signature looks on the runway.
- Designers will be asked to create visually captivating pieces that bring out the Hair styles; not the other way around.
- Each circuit will be tailored to represent a custom hue.
- Stylists will highlight their unique visions.
- A huge, live advertising opportunity for all the brands and individuals involved.